Design Thinking by Sanjay Kumar Magoo

Description

Comprehensive and Practical Guide covering Design Thinking, its mindset, problem definition, and process, before exploring applications in product innovation, organizations, and various industries.

• Equips readers with essential Design Thinking skills, frameworks, and tools for structured problem-solving and innovation.

• Balances creativity with analytical thinking, emphasizing a human-centric approach, user empathy, and collaboration to drive innovation.

• Delivers actionable insights through templates, techniques, and activities, reinforced by global and Indian case studies, industry applications, and hands-on exercises.