Business Driven Information Systems

Description

This new edition discusses various business initiatives and how technology supports those initiatives. The premise for this unique approach is that business initiatives should drive technology choices and provide the foundation that will enable students to achieve excellence in business, regardless of their specialization. This book is state of the art in its discussions, presents concepts in an easy-to-understand format, and allows students to be active participants in learning. By engaging students with numerous case studies, exercises, projects, and questions that enforce concepts, this book creates a unique learning experience for both faculty and students.