UX Optimization: Combining Behavioral UX and Usability Testing Data to Optimize Websites

Br>chapter 1: UX optimization overview.-Chapter 2: what’s a persona?.-Chapter 3: types of personas.-Chapter 4: why personas matter.-Chapter 5: How to create a persona.-Chapter 6: behavioral UX data.-Chapter 7: UX and usability testing data.-Chapter 8: putting it all together: behavioral UX data analysis and recommendations.-Chapter 9: putting it all together: usability testing data analysis and recommendations.-Chapter 10: conclusion: the big picture.-.